#Christian flyer templates for photoshop update#

It is extremely helpful for this process if you start to gradually update your marketing materials (e.g. Effective self-marketing supports you in using your resources effectively. Unsuccessfulness – low income, problematic working conditions – is not a voluntary, desirable renunciation, but frustrating, tiring and a threat to one’s existence. After that: A reasonable hourly rate for the work done, appreciation, respect and the impression of contributing something meaningful. For most, it begins when they can cover their living expenses. Success is an open, largely self-defined term. With this evaluation, you prevent that you will make useless efforts in the foreseeable future when you should better realign your offer in general.Īll of this is by no means about eternal self-optimization and the hunt for success, both of which are popular explanations as to why this has not been done before.

Always consider whether your existing or desired customer can (still) buy at all, e.g. In the next step, both can often be brought together again, but then with a new focus. This customer and solution orientation is intellectually demanding and requires you not to think about your needs and wishes at first (“But I would prefer to do reports and interviews”). Soon you are no longer just a freelance copywriter among many, but a conversion specialist. You could change your offer so that you focus on texts that gain a particularly large number of subscribers (“convert”). But his real problem is that he has too few subscribers and therefore too little turnover. texts) for many years, regularly put yourself in the situation of your current or targeted customer: What are his real problems that you could help him with? Example: He might buy text messages from you. So it is crucial for you to know exactly the value of your offer for employers or clients.Įven if you have been offering something similar (e.g. However, anyone who is secretly embarrassed about their own offer or actually classifies the purchase as a favor for the other person soon has the impression that they are imposing themselves, are bothering others or are “prostituting themselves”. Similar to private life: If you liked a holiday hotel, you enthusiastically recommend it and are happy to explain its advantages without being embarrassed. Anyone who sees it as real added value sees the recommendation as a practical help for others.

#Christian flyer templates for photoshop series#

Therefore, in the second part of my casual series on self-marketing for media professionals: Acquisition without fear.įirst of all: The personal attitude is fundamental here, namely the attitude towards one’s own offer. But what if the existing contacts are exhausted or broken off because the next generation has moved up in the editorial offices? Employees find themselves in the same situation when they need to make acquisitions (subscriptions, ads, partners, sponsors) or are looking for a new job. It’s not a problem as long as you get assignments or jobs from previous bosses or colleagues. However, the very thought of “having to ask” others for orders was repugnant to her.įew scares or frightens media professionals more than customer and order acquisition. She wanted to continue writing for the news site, but only once a week. So it was clear to her that she had to win some better paying customers and possibly also offer PR texts. She could have filled her entire week with the orders of this editor, but always earned too little. There, detailed, solidly researched contributions were expected, for which she usually needed two working days, but only received a fee of 130 euros. A freelance journalist has been writing for a respected news site for several years.